affinity diagram

An affinity diagram is a powerful tool used in UX design to organize large amounts of unstructured data or ideas into meaningful groups.

Categorizing unstructured data and ideas helps a community (1) make sense of complex information and (2) generate insights to guide decision-making.

The affinity diagram creation process involves gathering diverse input, such as:

The gathered data is then clustered into related elements based on common themes or relationships.

The data is then used to generate a visualization, an artifact that enables us to see patterns intuitively, occasionally uncovering patterns that might otherwise remain hidden.

To create a comprehensive affinity diagram, at least 24 data items comprised of a various categories are necessary.

The categories used for grouping should each be defined.

Each item is visually represented as a sort statement of text (one sentence in length) displayed on a yellow note, symbolic of sticky notes cluttering a wall during the brainstorming of the categorization grouping activity.

The amalgamation of these data forms a robust affinity diagram, aiding in informed decision-making and streamlined development processes.